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Guerilla / Non-Traditional / Alternative
Explore is known for being a creative media shop. We, of course, buy traditional media and can research and negotiate as good or better than anyone. We also go beyond the traditional to consider timing, impact, and relevance in order to find non-traditional tactics that will help make our clients’ message get noticed the first time.
We have literally created new advertising vehicles such as by getting conveyer belt advertising in grocery stores, creating elevator door opportunities and we were the first agency to buy ‘blinks’ – two to three-second blurbs on radio between songs or a song and promo spot. Check out some more of our unique placements:
Check out some of our unique examples of creative ad placement in the case studies here.