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Month: May 2019

Prime Time is King

  In New York City two weeks ago, the Upfronts Festival took place. At this extravagant event, the biggest television networks showcased celebrities starring in their major Fall TV lineups, enticing advertisers to lock down prime ad time. This kick…

FOMO is the New Black

  Explore regularly talks about breaking through the clutter with advertising and our media planning. It is a constant challenge that we face and is not an easy battle. Recently while attending a marketing meeting for Downtown Boulder, a board…

Any Press is Good Press

  In the fourth episode of the eighth (and final) season of Game of Thrones, fans were very upset to see that a modern-day coffee cup had gone unnoticed by show producers and ended up in the middle of Winterfell. …

Simple Steps. Better Air.

  Explore Communications has been the media agency for the Regional Air Quality Council supporting the Simple Steps, Better Air initiative since 2016. The goal of the campaign is to create awareness of the ozone pollution in Colorado and encourage…