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Month: April 2020

The Effect of Social Distancing on Social Media

  While the word viral has taken on a whole new, and much more daunting meaning, things are still going viral on the internet. Maybe even more-so than prior to this pandemic. As we shut our doors to follow the…

Adjusting Your Brand During Change

  The past couple of months have been a time of great change. Adjusting to working from home (if you can), wearing face masks in public, not seeing your friends and family face-to-face, and many other routines once considered regular,…

Zoom

  It’s weird what earliest childhood experiences stick as memories versus the ones that disappear forever, going uncredited over time like a tree falling in an empty forest. For some reason, I can remember being in the car with my…

Advertising That is Trying to Relate and Help

  In response to the COVID19 outbreak, brands across the globe are shifting their messaging and changing the way they interact with their customers. According to new data, one-third of advertisers have cancelled at least one campaign before it started…