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Category: Marketing

Monarch Mountain’s 80th Anniversary

  Monarch Mountain and the City of Salida is celebrating 80 years of winter recreation! Salida is Monarch Mountain’s hometown community and in recognition of this monumental milestone an orange monarch butterfly will temporarily be included in the nighttime light…

FOMO is the New Black

  Explore regularly talks about breaking through the clutter with advertising and our media planning. It is a constant challenge that we face and is not an easy battle. Recently while attending a marketing meeting for Downtown Boulder, a board…

Ahoy Media!

  We live in a world where consumers are bombarded with advertising. As a result, people are becoming blind to these messages. In a past blog, we mentioned that the frequency needed to breakthrough to an advertiser is no longer…

The Importance of Search Engine Marketing

  SEM, search engine marketing, is a crucial tool to advertising your business online. According to Google experts, 87% of smartphone owners use search engines like Google for information in a time of need. Finding a business via search can…

Advertising Drives it Home

  It’s fun to see how companies in vertical industries such as Real Estate look at advertising. Take a look at what TJCRealEstate focuses on for their own marketing efforts per their guest blog written by Sondra Lockett-Cameron. How many times…

My Home. Our Music.

What do music, real estate and media all have in common?  Pop on over to TJC Real Estate’s website and check out Brett’s guest post to find out!  

Put a Little Mustard on That Sponsorship

I was just at Coney Island a few weeks ago with one of my boys and his buddy. We had never been and thought it would be fun to subway over from Manhattan and check it out. On the way,…

Scooters Invade Denver!

I birded to a bird place to eat fried bird. That would make perfect sense if you ever used a Bird scooter to cruise to Birdcall in Whole Foods to order a fried chicken sandwich for lunch. It cost me…

Denver Comic Con!

We know what you are thinking – Comic Con?? We didn’t know Explore was full of Cosplay, Sci-Fi fanatics? Well, think again! Actually, you are right, we aren’t…but that isn’t what Comic Con is all about. There will no doubt…

False Advertising

One of our core values here at Explore Communications is responsibility & accountability. The savvy reader may claim us irresponsible and hold us accountable to that actually being two values rather than just one, but we have an ampersand exception…